KAREN DILLON
Strategic Marketing Consultant
A marketing professional with over 25 years of broad-based B2B and B2C experience across a range of industry sectors, with a particular interest in integrated marketing solutions, corporate communications and strategic project management.
Karen has worked at management level with some established brand names including Coolgrey Creative, PepsiCo, Johnson & Perrott Motor Group, Carry Out Off Licence Group, and Freefoam Plastics.
She has amassed extensive experience in the areas of brand development, corporate communications, advertising & promotion, public/media relations, event management, sponsorship & CSR, business development and key account management.
Strategically minded, with a clear vision for aligning marketing plans with business objectives, she is a qualified PRINCE2 Project Management Practitioner and a SOSTAC Certified Planner.
Karen now leads Steer Communications in providing integrated marketing and strategic communications support to businesses of all sizes... to help define, steer, and elevate brand messaging.
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